Assignments
Lesson #1
Keyword Tips
Meta & Other Tags
Easy Tips for Adding some Zest
to your Click Through Ratios
Gateway Pages
Copywriting Tips
Sales Copy
Content: Where to Find It
Yahoo!'s Creative Commons Search
Simple Pages
Blogs
Blogger Secrets
Google
Google Supplemental Index
ODP
Google Partners
Google Quiz
Lesson #2
Submission and Resubmission
Paid Inclusion Programs
RSS Feeds
RSS Feeds and MSN
XML Feeds
Yahoo!
Inktomi Powered Engines
AllTheWeb
AltaVista
Yahoo! Quiz
Lesson #3
Possible SE Ranking Factors
Analyzing Real Life Examples of
Top Ranking Sites
Domains & URLs: SE Ranking
404 Error Messages
Software and Tools
Live.com (formerly MSN)
Live.com Quiz
Lesson #4
Link Popularity
Link Reputation
Theme Search Engines
PageRank™
Site Maps
On Site Search Engines
Link Popularity Quiz
Lesson #5
Top Tips & Top Mistakes Made
by SEOs
Site Architecture
Subdomains & Domains
Cascading Stylesheets (CSS)
The Benefits of Using Server Side Includes (SSI)
Ask
Ask Quiz
Lesson #6
Problems, such as Dynamic
Content,Frames, JavaScript,
Image Maps
Redirections
Content Delivery (IP Delivery)
vs. Cloaking
Spam
Local Search
Other Search Engines
Lesson #7
Pay Engines
LookSmart
Special Offer from FindWhat
Special Offer from Kanoodle
Avoid Affiliate Program Glitches
Effective Use of Press Releases
Permission E-Mail Marketing
Writing Articles to Build
Exposure
Pay Engines Quiz
Lesson #8
Log Analysis & Emetrics
Log Files and Robot Manager Pro
ROI & Conversion
The Golden Triangle
Software & Tools
Creating Robots.txt files
The Power of Color
XHTML
Professional SEO Info
Pricing Structures for Professional SEOs
How to Keep up with Changes in the Industry
Final Exam
Listing of All Exams in the
Course Material
Certification Project
Checklists & Worksheets
Dummy Pages
Search Engines
Directories
Log Analysis
Competitors
Overall SEO Checklist
How to Keep Up When the
Course is Over
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Strategies & Tips
301 Permanent Redirects
404 Error Pages
AdSense Ads
Adult Webmasters Section
Adult Webmasters: Legal Issues
Affiliate Marketing
Affiliate Marketing Glitches
Analyzing Real-Life Examples of Top Ranking Sites
Articles
Article Marketing
Blogs
Blogger Secrets Blogs/Google Bombings
Branding
Cascading Style Sheets
Check Rankings
Cloaking and Content (IP) Delivery
Content: Where to Find it
Copyright and Trademark Issues
Copywriting
Domains
Domains & URLs: Search Engine Ranking
Duplicate Pages
Dynamic Pages
Eight Tips to Top 20 SE Placement
E-mail Doctor's Tips for Building Link Popularity Using E-mail Marketing
Flash
Frames
Gateway Information Pages
Gateway Pages: 25 Ideas for Building Quality Gateway Pages
The Golden Triangle
Google Supplemental Index
Guide to Using FrontPage
Hallway Pages
Hosting Companies
HTML Issues for SEOs
Important Steps to Creating Top Ranking Pages
Industry-Specific SEO
Image Maps
Java Redirect
JavaScript
Keyword Bid Optimizer
Keyword Choice
Keyword Prominence
Keyword Tips
Keyword Weight
Legal Issues
Link Popularity
Link Reputation
Local Search
Log Analysis
Log Files and Robot Manager Pro
META & Other Tags
META Refresh
Optimization Tips
OptiRanker Discount (formerly ThemeMaster)
Pay For Inclusion (PFI) Programs
<noindex> Tag
PageRank
Paid Inclusion Programs
PDFs -- How to Get Them Indexed
PDFs -- Trouble Shooting Printing Problems
Permission E-Mail Marketing
Prominence
Popularity
Power of Color
Press Releases
Problems with Pages
Ranking Factors
Redesigning a Web Site
Redirections
Referrer Logs
Responsible Content Delivery Guidelines
Robots.txt Files
ROI and Conversion to Sales
RSS Feeds
RSS Feeds and MSN
Sales Copy
Selling Tips
Server Side Includes
Simple Pages
Site Architecture
Site Maps
Spam
Statistics: Search Engine
Subdomains
Submissions and Indexing Times
Submissions and Resubmissions
Tables
Themes
Time Saving Tips
Add ZEST to Your Title Tags!
Title Tags: 10 Winning Tips
Web Site Hosting Companies
Web Site Redesign
Where to Place Keywords
Wordtracker
Wordtracker Audio Tutorial
Wordtracker KEI Observation Deck
Writing Articles
XML Feeds
Intro to XHTML
Yahoo!'s Creative Commons Search
Search Engine Workshops Products & Services
Search Engine Academy - Localized Search Engine Workshops.
New training centers Raleigh, North Carolina (coming soon); Detroit,
Michigan; Orange County, California; Toronto & Montreal Canada;
Seattle, Washington (coming soon); Tampa, Florida; Pennsylvania (coming
soon); Arizona and New Mexico; Lexington, Charleston and Greenville, South
Carolina
Portland, Oregon
Online Courses
On-Location Workshops
KEI Observation Deck
SEOJobs.com - Job Database (Coming Soon)
Wordtracker Magic Guide
Workshop Resource Center
Search Engine Workshops
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Engines & Directories
How are the Engines Related? (Bruce Clay's Relationship Chart)
SE Comparison Chart
AltaVista
Anzwers
AOL Search
Ask
Canada.com
Canadian Search Engines
Chinese Search Engines
Daypop
Direct Hit (Retired)
Directories for Building Link Popularity
DMOZ
Excite
FAST
FindWhat
FindWhat's Special Offer
French Search Engines
Gigablast
Google
GoTo/Overture (now YSM)
HotBot
ICQit
iLOR
Inktomi (Now Yahoo!)
International Search Engines
Italian Search Engines
iWon
Japanese Search Engines
Jayde
JoeAnt
Kanoodle
Kanoodle's Special Offer
Live.com (formerly
MSN Search)
Looksmart
Lycos
Mamma
NBCi
Netscape Search
Northern Light
Onsite Search Engines
Open Directory Project (ODP)
Other Engines
Overture (Now Yahoo!)
Pay Engines
Russian Search Engines
Search Engine Relationship Chart
Snap/NBCi
Spanish Search Engines
Swedish Search Engines
Topclick
UK Search Engines
ValleyAlley.com
WebCrawler
whatUseek
Wherewithal
Wisenut
Xoron
Yahoo!
Yahoo! Search Marketing
Zeal
Course Information
Welcome to Class
Certification
Class Rules
Contact Information
Continuing Education Units (CEUs)
Affiliate Program (Earn $$)
URLs Mentioned in the Course
Networking Resources
Rules and Guidelines for the Interactive Areas
Chat Rooms
Past Chat Transcripts
Conferences
Links Directory
Professional Search Engine Marketers E-Mail List
Search Engine Advisor (Questions and Answers)
Search Engine Advisor -- How it Works
Wordtracker KEI Observation Deck
Jobs for Positioners
Free Trial Software
Ranking Manager
Robot Manager
Best Places to Go in the WRC for Nuggets of Gold
Professional Search Engine Marketers' Email List
Search Engine Advisor
KEI Observation Deck
Special Member Discounts
FindWhat's Special Offer
Wordtracker Magic Guide (buy the ebook here)
Special Discounts For Students & Members
OptiRanker Discount
Free Audio Tutorials
Wordtracker Magic Audio Tutorials
Kanoodle's Special Offer
World Talk Radio, Interview of John Alexander, Martin Preece, and Ginette
Degner
Audio Tips for Professional SEOs
An Encouraging Word
Beyond Cold Calling - Smarter Ways To Build Your SEO Business
Tips For Building A Great Reputation
About Business Cards, Faxes and Newsletters
Working within your Local Community
Radical Community Example Promotion
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